Our overriding ambition in developing our strategic plan is to increase PLEDGE’s impact and effectiveness as a partner in the fight against poverty. This builds on PLEDGE’s previous and current strategic plans from inception.
Across the confederation, there is a consensus that our vision and mission remain as inspiring, valid, and relevant today as when they were first articulated. Similarly, there is agreement that the former strategic plan delivered significant progress in several vital priorities: PLEDGE’s programming principles, the launch of the new Brand, and piloting an alternative management model in the North & East.
We are, therefore, not starting from scratch but seeking to capitalize on our expertise, experience, and earlier analysis to achieve a more significant impact in our poverty-fighting programs, emergency response, and advocacy.